Pretty, big productions
Production · Creative Operations · Talent · Cross-Functional Leadership
I produced high-profile campaigns for Ulta Beauty, bringing marketing, creative, talent and external partners together from pre-production through final delivery for TV and social.
Holiday Happens Here — 2025 Holiday Campaign
Producer · Contract
Produced Ulta Beauty’s 2025 holiday campaign, a large-scale, multi-platform production featuring Kylie Jenner, Paris Hilton, Khloé Kardashian and Tina Knowles. Coordinated complex talent, production and post-production workflows across broadcast, digital and social deliverables.
MUSE Accelerator
Lead Producer · Contract
Led production for Ulta Beauty’s MUSE Accelerator content, partnering cross-functionally with marketing and external creative vendors to bring founder stories to life across photo and video.
Holiday Happens Here — Social
Producer · Contract
Helped to produce the holiday social videos, coordinating pre-production through shoot and post across a fast-paced, multi-scene commercial.